Persuasion eBooks

The Power of Persuasion

A look behind the curtain of shilling and pitch to see how we are manipulated everyday.


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Power of Persuasion

When the female population of Sunnydale starts strutting its girl power, the push for gender equality seems like a normal expression of '90s feminism. After all, a girl trying out for the football team isn't usually a sign of imminent danger.


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Animals and Their Moral Standing

This book brings together for the first time Stephen R.L. Clark's major essays in one volume.


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Advertising as Communication

As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.


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The One-Hour Activist

No matter what your political persuasion, The One-Hour Activist is your guide to influencing lawmakers, candidates, and reporters. The One-Hour Activist reveals fifteen powerful, proven grassroots actions that persuade lawmakers and candidates to see things your way.


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How to Persuade People Who Don't Want to be Persuaded : Get What You Want-Every Time!

The art of persuasion as taught by one of the world's most sought-after speakers and pitchmenIn this daring book, Joel Bauer teaches you how to persuade by making your messages entertaining.


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